Big Erics Web

(Introduction)

Value-first e-commerce improvements without waiting on a long rebuild.

(Challenges)

An online store should make buying easier, not create friction. Big Erics needed a faster path to modern e-commerce that could serve B2B and B2C customers in one experience, while also expanding the catalog without adding manual operational work. We prioritized the changes that deliver business value quickly, so the team could see impact without waiting on a long rebuild.

(Client)

Big Erics

(Year)

25-26©

(Services)

Web Development / E-commerce

Big Erics storefront homepage shown on a tablet
Big Erics product listing grid shown on a laptop
Big Erics business-to-business landing page shown on a laptop

(Final thoughts)

We implemented key integrations (including Klaviyo), built customer-specific dashboards, and introduced passwordless login to reduce repeat-buyer friction. Dropshipping was added to broaden the catalog without holding additional inventory, resulting in a stronger storefront that supports growth and reduces day-to-day admin effort.

Modern e-commerce improvements delivered with value-first prioritization

Unified B2B + B2C experience with dashboards tailored by customer type

Passwordless login reduces friction for repeat buyers

Dropshipping enables a broader catalog without extra warehousing

Integrated marketing operations with tools like Klaviyo